About
I’ve spent more than 20 years at the intersection of creativity and marketing, leading teams that bring bold ideas to life and turn them into campaigns that resonate around the world. At Venmo, I guide brand strategy, social, and integrated marketing — shaping full-funnel campaigns that connect with audiences while making sure the way we work is efficient, collaborative, and scalable.
Before that, I spent eight years at GoPro, leading global creative and integrated marketing. I drove launches and brand initiatives across every touchpoint, and introduced new processes and platforms that helped my teams and partners work smarter, faster, and with greater consistency.
At my core, I believe creative work thrives in an environment built on trust, collaboration, and curiosity. My goal has always been to empower teams to do their best work — combining creative vision with clear systems that let ideas travel further and have more impact.
Creative
Digital, print, TV, out-of-home, social content, online video, websites, email, podcasts, comic books—you name it, I’ve probably had a hand in creating it.
strategy
From leading brand strategy workshops to developing comprehensive marketing plans, I have strategic experience with brands of all sizes.
CONTENT
I’ve created all types of content, from award-winning YouTube shows, websites, blog teams for international brands, global hackerspace challenges and art exhibits.
LEADERSHIP
I have experience leading departments at some of the world’s largest agencies, building and developing teams at nimble startups and in-house creative.
social
Since the early days of social media in the mid-2000s, I have been creating social strategies, developing content, growing audiences and driving engagement.
MEDIA
I started my career at one of the first global digital media agencies and have collaborated with and managed media teams ever since.